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Lucho Calderonlushooter@gmail.com
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I’m a Colombian–Canadian multidisciplinary creative with a foundation in photography, and over a decade of experience across image, video and brand identity. My practice began in 2016 with a self-initiated street-photography magazine I developed alongside a creative partner, which quickly grew into a platform for storytelling and collaboration.

From 2018 to 2023, I worked across varied creative environments — from galleries and internal agency work to production and interactive studios — consistently focused on shaping visual narratives and translating ideas into coherent systems across content and experience. Between 2020 and 2022, this approach expanded into building and operating a studio as a beta-testing ground to experiment, refine processes and develop frameworks, later pitched to external companies.

From July 2023 to December 2025, I served as Head of Creative & Commercial Development at Estudio Niksen, bridging strategy and execution through a hybrid role, spanning wholesale development and macro creative direction. Across all projects, my research-driven, human-first approach paired with entrepreneurial curiosity and a DIY mindset keeps vision, process and delivery aligned.
Partner / Creative Director Blackout Studio

Blackout Studio

Partner / Creative DirectorAug. 2021 - Feb. 2023
Blackout Studio was one of the most rewarding projects of my career. Working alongside a trusted partner, we transformed a gym–warehouse into a fully functioning studio — from the physical build to defining the studio’s identity. A complete, hands-on process from start to finish.

Breakdown 

Partner / Creative Director        
  • Led the creation and launch of Blackout Studio from the ground up, bringing creative and operational expertise while working with existing funding and resources.

  • Directed the full studio build-out, transforming a warehouse gym space into a clean white-box production studio.

  • Oversaw key design and construction decisions.

  • Built the project as a beta/lab environment to attract larger clients and test scalable studio systems for potential replication in external spaces.






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